Wednesday, January 03, 2007

Fad junkies

I have a friend who seems to spend all of her time at seminars. She owns a business but I'm not sure when she actually has time to run it! Each time I speak with her she has changed her business model (again), on the advice of yet another guru who she heard at a seminar.

While I am a proponent of continuous learning for some it can be dangerous. The power of learning new things is actually applying them. It is my belief that there are even greater lessons to be learned when you apply knowledge. To simply run from one seminar to another is a waste of time and money and I am sure that the purported gurus would agree.

So, is my friend addicted to learning? Possibly, but I think the true problem is fear. I have witnessed her inability to make a decision for fear of making a mistake. Her answer? Continue to run around and allow others to make the decisions for her. The result of her actions (or inaction) is that her business hasn't really changed or grown in 5 years.

I challenge you to act on one piece of advice or knowledge. Apply it to your business, refine it, learn from it. Don't make the mistake of running from one fad to another. Let me know how it changes your business.

1 comment:

sexy said...